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Putting the Customer First – a secret of Toyota’s success

With more brands entering the market and more new models for customers to choose from, competition has increased greatly over the years. While newcomers often rely on attractive pricing and the appeal of new products with new technologies or...

Sime Motors celebrates 45 years in Malaysia

Sime Motors - the automotive business unit of the 115-year old Sime Group - celebrates its 45th anniversary this year as Malaysia’s largest automotive retailer with the largest market share. This comes from representing global automotive brands such as...

Remembering the ‘Perodua Jaguh’ of 2013

In 2013, there was talk of Perodua making a sedan, a departure from the compact hatchbacks, MPVs and one SUV that it had been making since it began in 1994. As always, nothing was revealed about this model and...

Kashash Vina Motorsports Racing is a father and son racing team

As much as racing is about pursuing his passion, it is more importantly about creating memories for Dato’ Shanmuganathan Arumugam who now has the opportunity to compete alongside his son Ashen in the 2025 Vios Challenge. Fielding a 2-car team...

GR – from racing team to performance brand

Though a young brand, GR is today well known for its range of Toyota high-performance models which began with the GR Supra in 2019. The two letters stand for GAZOO Racing, which began as a racing team in 2007....

Proton Saga 40th Anniversary Edition

Theottle, Master Car Designer of the Digital World, has created a special restomod of the Proton Saga, which celebrates its 40th birthday this week. While retaining the iconic shape of the original Malaysian National Car, he has altered the headlights...

Lamborghini Few-Offs – from Reventon to Countach LPI 800-4

In 2007, Lamborghini presented the Reventon, the first production model designed by Centro Stile which had been established 3 years earlier as a creative design centre for the sportscar company. With the Reventon, Lamborghini introduced the ‘few-off’ concept of...

PRO-NET’s Journey with Proton e.MAS

Just as when it first started as Malaysia’s first national carmaker, PROTON is again embarking on a new mission – this time towards electric mobility. For this journey, Proton decided to establish a new subsidiary company called Proton New...

‘Hilux Unleashed: The Ultimate Challenge’ in Peninsular Malaysia

UMW Toyota Motor (UMWT) was the first car company in Malaysia to organise customer events which provided opportunities for owners to enjoy their vehicles more. This started in the 1980s with the first Liteace Lifestyle events and continues to...

Preview of My BMW World 2025 (video)

A decade after its inaugural showcase in 2015, BMW Group Malaysia returns this week with the second edition of its immersive brand experience, My BMW World 2025. This latest showcase, held at Sentul Depot in Kuala Lumpur from June...

Toyota continues alternative fuel development at Super Taikyu Series

Toyota believes that the goal of carbon-neutrality should not rely on a single solution such as fully electric vehicles but instead takes a multi pathway approach. This offers motorists various options that suit their needs and more importantly, are...

The Perodua Myvi is 20 years old

20 years ago, on May 25 2005, the Perodua Myvi made its debut as the 6th model in the Malaysia automaker’s range. Response was overwhelming as Myvi went straight to the sixth bestselling model that year, with the Kancil...
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