Quick look
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The Chery Group’s new premium NEV brand, LEPAS, made its global premiere at Auto China 2026 and is confirmed to enter the Malaysian market in the first half of 2026.
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The brand offers high-tech urban mobility, led by the L6 EV (C-segment family SUV) and the L4 EV (compact B-segment crossover), both built on the intelligent LEX platform.
The landscape of the New Energy Vehicle (NEV) market which refers to electrified powertrains and alternative fuels is shifting from a focus on technical specifications to a more refined emphasis on brand identity and user experience.
The Chery Group is addressing this evolution with the global debut of LEPAS, its new NEV brand, at Auto China 2026 this week. The brand arrives with a design philosophy centered on what it calls ‘Leopard Aesthetics’, aiming to offer a more sophisticated alternative in the increasingly crowded electrified vehicle space.
This debut is significant for the Malaysian market as Chery has confirmed that LEPAS is coming to Malaysia soon. The brand expects to establish a local presence within the first half of 2026, joining the Chery, OMODA | JAECOO and iCAUR brands. JETOUR, also a Chery Group brand, is operated by a different company.
Two models led the brand’s unveiling in Beijing, each targeting a specific segment of the urban market. The L6 EV is positioned as a high-tech SUV for families and professionals, featuring a wide-body stance and a suite of intelligent assistance systems like VPD and H-NOA. It emphasizes a versatile interior designed to adapt to various daily scenarios.
Alongside it, the L4 EV offers a more compact choice for urban mobility. This model utilizes a 160-kW electric motor and a globally-tuned chassis with multi-link rear suspension. It offers a claimed range of approximately 500 kms, intended to meet the requirements of both daily commuting and weekend travel.
Both models are built on the LEX intelligent platform, which will serve as the foundation for the brand’s future global line-up.
