Contest winner takes delivery of his Proton e.MAS 5

Quick look

• Announced as the Grand Prize winner of the Electrify Your Life Contest 2025 last August, Shahrul Aizat bin Ishak was officially handed the keys to a brand-new Proton e.MAS 5 recently.

• His winning slogan, chosen from over 31,000 entries, praised the EV’s silent, agile, and innovative performance.

PRO-NET, the New Energy Vehicle subsidiary of PROTON, recently handed over a Proton e.MAS 5 Premium to Shahrul Aizat bin Ishak who was the Grand Prize winner of the Electrify Your Life Contest 2025. The presentation took place at Proton e.MAS Setapak gallery.

According to Head of Sales, Duan Bingbing, the 37-year old winner’s creative slogan – Proton e.MAS menjadikan hidup saya… tenang tanpa bunyi, tangkas tanpa kompromi, dan terpacu dengan inovasi – highlighted the EV’s innovative, silent, and agile performance.

Encik Sharul Aizat said that he and his wife had spent time crafting the slogan and were delighted that it was the winning entry. “To be chosen out of more than 31,000 entries feels truly lucky. I’m really looking forward to taking my family and my parents on trips with the new e.MAS 5 as it will be a special journey for all of us,” he said.

Mr. Duan expressed deep appreciation for the growing public trust and confidence in the Proton e.MAS brand. He noted that seeing Malaysian families embrace electric vehicles provides significant encouragement for the company to continue driving the nation’s green mobility agenda.

The e.MAS 5 started 2026 as the No. 1 EV on the Malaysian sales chart, with 3,068 units delivered – almost 50% of total EV sales in the month and 2,600 units more than the second-ranked EV. Looks like just as the Saga became the market leader within a short time, the e.MAS 5 is also doing the same thing in the EV segment in the 21^st century.

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