Following its best ever quarterly performance between January and March 2025, the Isuzu D-MAX had yet another quarter of robust sales which solidified its position in the Malaysian market. After the first 6 months of 2025, the total volume of the highly capable pick-up truck delivered nationwide reached 3,081 units, representing a 16% market share that puts it in a strong second position in the segment.
The popularity of the D-MAX was once again driven by a strong demand for the impressively-capable 1.9-litre models which accounted for more than 85.8% of the sales. Among the top sellers was the 1.9-litre 4×4 Auto Premium that offers exceptional value for money from its impressive suite of comfort and advanced safety features.
![Isuzu D-MAX [2025]](https://www.motaauto.com/wp-content/uploads/2025/07/Isuzu-D-MAX-2025.jpg)
As one of the variants that achieved the amazing feat of entering the Malaysia Book of Records for the longest distance travelled with one tank of fuel, the 1.9-litre 4×4 Auto Premium accounted for 18.6% of total sales.
“The results achieved this year reaffirm the trend we have observed since last year when pick-up truck enthusiasts and passenger car converts alike have discovered the benefits of owning and driving these highly capable Isuzu D-MAX trucks. We will continue highlighting our product benefits in the second half of the year while ensuring positive experiences for our customers,” said the CEO of Isuzu Malaysia, Tomoyuki Yamaguchi.
Widest selection of trucks
Currently, Isuzu Malaysia offers the widest selection of pick-up trucks in the market. There are 9 D-MAX variants to choose from with prices starting from RM92,199. The broad selection provides a variety of choices for individuals as well as companies, depending on their requirements. Whichever model is chosen, every D-MAX is an efficient, dependable and versatile pick-up truck engineered with Isuzu’s decades of experience in such vehicles.
“Key efforts for the second half of the year will focus on improving the accessibility of our products by reaching out to potential customers beyond the perimeters of our outlets and offering them immersive experiences that highlight the key benefits of our products,” added Kenichi Kudo, the company’s Chief Operating Officer.
Click here to know more about the D-MAX and the location of an authorised Isuzu showroom in Malaysia.
